
Copywriter for Coaches:
Copy. Coach. Bloom!
Do you want to:
✓ Build trust,
✓ Boost enrollments
✓ Rank on Google and
✓ Inspire action with every word
Then…Let me handle the COPY. You COACH. And watch your business BLOOM!!

Hi Coach! I’m Ashley Towe, a Copywriter for Coaches.
I deliver ethical copywriting right to your inbox.
With a B.S. in Marketing from the University of South Carolina, I built a successful marketing career and quickly learned that boosting enrollments is key to business success.
Becoming a certified transformational coach in 2019 taught me the power of authentically connecting with my audience, and I discovered this core truth:
Copywriting is the root system beneath EVERY marketing vehicle I use in my business.
Now, I partner with coaches like you who feel overwhelmed by marketing. I understand that sharing your valuable message can be challenging, and it’s frustrating to feel unsure about your marketing strategy. But don’t worry—I’m here to help you find clarity and confidence! Do you…
✓ Need more clients?
✓ Want more traffic?
✓ Seek authentic connections?
✓ Ready to influence responses?
✓ Want your time back?
Then you’re going to love working with me!
I help you use copy across your business to truly change lives!

How Do I Know That Copywriting for Coaches Is For Me?
Are you frustrated, wondering, “How do I get potential clients interested in coaching?”
Do you feel stuck, asking yourself, “How do clients find me?
Are you overwhelmed, thinking, “How do I help my audience?”
If you answered “YES” to any of these questions, Copywriting is for YOU.
Copywriting isn’t just simple marketing. It’s your key to authentically engaging your audience.
Curious to find the perfect copywriter for your needs?

I Am A Copywriter for Small Businesses...Who Else Do I Help?

Ethical Copywriting Examples
This is where the magic happens and real outcomes BLOOM!
*Click the image below to take a closer look at the copy in each example.
Facebook/Instagram/Lead Magnet Ad Copy
Social Proof: “👏👏 This is powerful. Your use of (completely appropriate) emotionally charged words, pointing out the risks of NOT doing this course, the comment about protecting your children vs spending $39 — absolutely worth it!” — Julia O’Shaughnessy, Owner J.O. Copywriting
NEWSLETTER/Ad Copy
Social Proof: “Excellent use of finding the hidden objections and nailing them to the wall. Bullet points and italics really helped me find the meat in the copy. I’m a skimmer because girlfriend has shit to do. 🤣 I liked this piece very much!” — Becky Brunner, Copywriter for Service Dog Agencies and Pet Ecommerce
Email Marketing/Lead Magnet/Ad Copy
Social Proof: I love this, not only is it an amazing piece but it also helped me in a lot of ways. :) — Casey Weaver, Content Marketing for Alternative Medicine
“Marketing is telling people what you do...over and over”

How Much Does It Cost To Hire A Copywriter?
$3800*
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INCLUDED:
SEO Optimized Website Copy - starting at 800-1000 words/page (5 page minimum)
SEO Optimized Blogs - starting at 1000+ word/blog (4 blog minimum)
Newsletters - minimum of 2 per month
1 welcome email sequence - minimum of 3 emails
*ask me about bundle pricing*
$1800*
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INCLUDED:
SEO Optimized Blogs - starting at 1000+ word/blog (4 blog minimum)
Newsletters - minimum of 2 per month
1 Welcome Email Sequence - minimum of 3 emails
*ask me about bundle pricing*
$1500*
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SEO Optimized Blogs - starting at 1000+ word/blog (4 blog minimum)
Newsletters - minimum of 2 per month
*ask me about bundle pricing*
Chose Your Package? What Can You Expect Next?
✓ Step 2: Schedule a Call to Review Your Proposal
✓ Step 3: Schedule Your First Test Project
✓ Step 4: You Receive Your 1st Copy!**
*starting at
**Ask me about monthly retainers

The Bloom Zone: Elevate Your Coaching Practice
I’ve created the Bloom Zone below, my blog, as a gift for you.
It is full of helpful content to bring order to your chaos, clarity to your confusion, and a helping hand for your struggles.
Explore the topics below and let your success take root.
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How My Copywriting Services Will Grow Your Business
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What is SEO? And How Will It Grow My Business?
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What Can Direct Response Copy Do For My Bottom Line?
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Copywriting: A Key Marketing Tool?
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Coaching Resources Grounded in Trauma-Informed Insights

Book Your Copywriting Consultation Here
Ready to experience what it is like to partner with a copywriter?
YES! I’m ready! Choose #1 or #2 as your next step below.
#1. C.A.R.E. Call - If you are unsure you need a copywriter and want to learn more OR
#2. L.I.G.H.T. Call - If you know you need a copywriter and you're ready to take the next step and see how copywriting can benefit your business!
C.A.R.E. Call - 15 Minute Copywriting Consultation
In this call, we will:
C: Connect to see if we’re a good match
A: Assess your business challenges.
R: Reflect to decide if copywriting can help you
E: Explore to see if we feel a mutual “click” and partner together
I CARE about helping you create a vision for your business you love that’s truly worth paying for.
Schedule below. ↓
L.I.G.H.T. Session - 60 Minute Strategy Session
In this supportive, guided, and intentional call, we will:
L: Learn more about you and your business
I: Identify core issues in a holistic manner
G: Gain clarity on your deep longings and dreams
H: Highlight the areas that are stopping you
T: Take action in solutions that move you forward
This LIGHT session helps us put together an effective marketing plan for your business.
Schedule below. ↓
Kind Words
“Ashley, this is POWERFUL!”
“This is powerful. Your use of (completely appropriate) emotionally charged words, pointing out the risks of NOT doing this course, the comment about protecting your children vs spending $39 — absolutely worth it!”
— Julia O’Shaughnessy, Owner J.O. Copywriting
“Bullet points and italics really helped me find the meat in the copy”
“Excellent use of finding the hidden objections and nailing them to the wall. Bullet points and italics really helped me find the meat in the copy. I’m a skimmer because girlfriend has shit to do. 🤣 I liked this piece very much!”
— Becky Brunner, Copywriter for Service Dog Agencies and Pet Ecommerce
“It made me relate and feel that you had real and lasting results. It brought a sense of caring and compassion to the ad.”
“Ashley, this is incredible. I loved how you put this in first person. It made me relate and feel that you had real and lasting results. I also really appreciated the part about Ashley's team holding your hand. It brought a sense of caring and compassion to the ad.
I've been tossing around mental health/divorce as a possible niche. I feel like this is a good example in that area. I really enjoyed it.”
— Nebraska, US

— Best Questions To Ask A Copywriter For Coaches
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You know how your website is the main method you use to help your clients learn about what you do and how you can help them?
So, I'm sure you'd agree with me that knowing how much money the words on your website has earned you is key to supporting your goals.
That's why on each project where this information is valuable, I supply:Conversion Rates
Search Engine Optimization
Open Rates
Depending on the website copy services that best fit your goals, my project minimum is $200.
Book a COPYWRITING CONSULTATION to tailor a copy plan that's just right for you.
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Very Simple. Click HERE and book your 15-minute copywriting consultation with me TODAY!
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If you answer "YES" to the following questions, then you're the type of coach to use my copywriting services.
Is your time valuable and you want to use it for things that are meaningful to you?
Do you want to feel energized about how you use your money?
Do you know you want help, but you want to feel confident that you will get the help you need?
Would you like to partner with someone who genuinely cares about your business and goals, and will thoughtfully guide you toward achieving success in your coaching practice?
Are you feeling unsure about adding copy to your marketing ideas and seeking support to help you?
CLICK HERE and book a 15-minute copywriting consultation and learn how copywriting will tremendously serve you and your business.
Also, you can scroll back up to the section titled “I Am A Copywriter for Small Businesses...Who Else Do I Help?” and see all the different kinds of coaches I serve.
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Yes.
Copy are the words you need on your marketing materials, website, blogs, emails, newsletters, ads, and all other advertising materials you use for your business.
Copy are uniquely crafted words that share your services, build connections with your audience, and express your unique value in a heartfelt way to your audience that inspires them to take ACTION.
Offering SPECIFIC valuable, supportive resources that genuinely help your audience on their journey inside your business is your goal.
This is called content marketing.
Whether you work with a copywriter who knows your special area, like me, or one who writes for many different topics and platforms, coaches benefit tremendously from working with a skilled copywriter, who can thoughtfully craft content that resonates with their specific audience.
That's where I come in!
Let me handle the COPY. You COACH. And watch your business BLOOM!
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Dream this:
You have a coaching practice that gives you a balanced and fulfilling life.
You're doing what you love.
And you've decided to partner with a skilled copywriter who helps you purposefully promote yourself and your services and connect with others impactfully.
You would want your copywriter to:
Help you solve your problems
Work hard until each project goals are fulfilled successfully
Use various methods to measure success of the copy
Evaluate the results from the copy and make changes, if needed, to make it better next time
Brainstorm and research all aspects of each project
Trained in search engine optimization (SEO)
Uses copywriting techniques to write transformative copy
Understand marketing strategies
Offers direct response copy (Persuasive content that encourages ACTION NOW)
Experience in your niche
Strong portfolio
Being able to write in your brand's voice
Have fresh ideas with a unique voice to make you stand out
Creative
Original
Open to feedback and collaboration
Write compelling copy
Offer revisions
Offer proofreading
Handle all admin duties
If you find a copywriter with these qualities, you are bound to elevate your brand, connect deeply with your audience, and achieve remarkable success in your coaching practice.
And guess what?
You've found the right fit. I represent all these qualities.
Collaborate with me, and you're one step closer to making your dreams come true!
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Once you feel comfortable moving forward and make a choice to work with me, here’s how we’ll proceed with the next steps:
Step 1: Schedule a copywriting consultation call with me to discuss your marketing needs and how I can help you.
Step 2: Once we both feel comfortable moving forward, after the call, I'll email you a proposal.
Step 3: We will make any additions or subtractions to the proposal on a phone call or through email, review the budget, and decide on a small test project to begin our partnership.
Step 4: Once the small test project has been completed and paid for and we decide to continue working together, I will email you a contract and invoice for your official project. You will pay 50% of your invoice, we will decide on a project deadline, and I begin work. This is where the magic begins!
Step 5: Once I finish writing your copy, I'll send it to you via a Google Doc link along with an invoice for the remaining 50% of your balance. You're welcome to two rounds of revisions to ensure the content feels aligned with your vision and goals.
Step 6: Once you’ve completed making any changes, I’ll email you a final copy and…BLOOM! We've completed everything!
Next, we decide if the one project is all you need or we continue working together.
Step 7: If we continue working together, we will set up a monthly retainer plan, start tracking the results of your copy, and keep the magic going!
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Yes!
I write uplifting website content for you using SEO techniques to help more people connect with you.
I also write blog posts offering tips on healthy living, stress management, and fitness, which will attract more visitors to your site.
Additionally, I promote your wellness programs, encouraging clients to engage with your services, ultimately boosting your sales.
Click HERE to book your copywriting consultation TODAY and see how I can help you.
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What is it?
A time for you and I to discuss your marketing struggles and problems and for you to discover if my copywriting services can solve them.
How long will it take?
15-30 minutes
Where?
On a phone call or video chat.
What will be discussed?
The business of coaching. Our number one goal is to clarify what you’re struggling with in your business and what you feel are the specific challenges keeping you from moving forward.
Next, I’ll dig into 8 marketing solutions that could potentially solve your problems.
After that, I’ll make recommendations on how we can work together to get you where you want to go.
Finally, we can find a time that works for you to discuss your proposal and explore the possibility of collaborating together!
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I provide all of this on EACH project:
Brainstorm Each Project
All Research - Find ALL facts and info related to each copywriting project
All Content Planning - Organize and set timelines for drafts, revisions, and final submissions
Write All Copy For Each Project
SEO
Project Management - meet deadlines, mark important steps, and send all deliverables
Revisions - 1-2 Rounds
Track Revisions - Read feedback and edits and make approved changes by deadlines
Proofread Each Completed Project
File Management - Organize all drafts and final content in files for all involved
Client Communication - emails, meetings, organizing all project details
Invoicing and Payments - Create invoices, track payments, and manage all financial records
Use Social Media (if needed) - Plan, schedule, and post social media ads
Contract Management - Draft and write contracts, agreements, and terms of service
Me - You will get my very BEST. I will support you every step of the way. We will solve your problems together, and watch your business BLOOM!

“Ashley, I love this! Not only is it an amazing piece but it also helped me in a lot of ways.”
— Casey Weaver, Content Marketing for Alternative Medicine

Blooming Thoughts
Choosing the best copywriter for coaches can feel empowering. It does not have to be overwhelming. Ethical copywriting honors the heart of your business, much like you guide others to their core.
As you nurture sacred connections with your clients, a skilled copywriter writes copy that directly supports this process. It doesn’t matter what type of coach you are.
If you’re looking for a copywriter for coaches online, a copywriter for creatives, a spiritual copywriter, a copywriter for life coaches, or a copywriter for small businesses, I’m here to hold your hand every step of the way.
Coach, partnering with a copywriter for coaches specifically will take your practice from GOOD to truly IMPACTFUL! Book your copywriting consultation today and let’s get blooming!